History
A Dynamic Evolution
From Steel Fabrication to Theme Park Rides to Attraction Partnerships
Dynamic has been around for nearly a century. Although the name has changed, it has always designed and built projects that ‘wow’ customers.
Empire Industries was founded in 2006 by Guy Nelson through the reverse takeover of Empire Iron Works. Empire grew quickly acquiring 6 fabrication companies and 2 manufacturing companies, investing over $80 million dollars.
One of the acquisitions was a company called Dynamic Structures based in Vancouver, Canada. Dynamic Structures began it’s business as Vancouver Art Metal in 1926. It mainly focused on steel fabrication of structures and commercial buildings. When the infrastructure boom hit western Canada, the company gained new skills and reputation by building several complex, scenic bridges. In the 1970s, Dynamic Structures won the first of many contracts for the astronomy field. It designed and built the dome enclosure for the Canada France Hawaii Telescope. Because of the remote location on top of a volcano in Hawaii, the company learned how to design and build massive, technically complex structures to withstand harsh conditions in remote locations. Based on the success of the first observatory project, we began to build a world class engineering and fabrication competency focused on major international telescope projects. Dynamic Structures unique engineering competency was perfectly suited to be awarded contracts in the rapidly growing theme park industry. Both fields require ground-breaking engineering and precision fabrication. As a result, we were brought on to support several new attractions which would go on to change the theme park industry forever.
The recession of 2009 hit the company’s steel fabrication business very hard. A strategic decision was made to greatly reduce our highly competitive structural steel fabrication business and focus on the growing, engineered products segment. Four of the steel fabrication were divested and in 2011 as theme park business grew, Dynamic Attractions was created to accelerate the ride engineering capacity that Dynamic Structures had initiated.
A strategic decision was made to develop our own proprietary ride products while continuing to work on some of the most high profile theme park rides in the industry. It was decided to enter the ride manufacturing business successfully, we had to do things that had not been done before. As a consequence, contracts were undertaken to build some of the most complex rides in the industry. In the 5 year period between 2015 and 2020, the company invested over 500 person years of engineering into developing ride technology associated with these contracts. We have delivered over $700 million of ride contracts, with many receiving industry awards and becoming the most popular rides ever built.
In 2016, we spun off Tornado Global Hydrovacs (TSXV: TGH) to shareholders in an effort to continue to stay focused.
During the last decade, Dynamic Attractions expanded its facilities in Vancouver to 120,000 square feet of manufacturing and engineering facility. In 2016, Dynamic Attractions opened a new 40,000 square foot facility in Orlando Florida. We brought in Automotive Manufacturing and Design experts, to establish a lean manufacturing operation. Additionally, we added Parts and Service office in Dallas
In 2017 we decided to diversify our business by leveraging our proprietary ride IP, vertically integrating into attraction ownership in partnership with tourist based operators. We brought on world class creative talent and established offices in Toronto, Singapore and Shanghai to support the growing global demand for this business. Our first co-venture is scheduled to open for the summer of 2021 at The Island Theme Park in the Smoky Mountains.
In 2023, the company was privatized and delisted. It was restructured into Dynamic Entertainment Technologies, Inc.
Empire Industries was founded in 2006 and undertook eight acquisitions in steel fabrication and manufacturing at an investment cost of $80M in two years
- Acquired Dynamic Structures, a business that started as a steel fabrication business in Vancouver in 1926
- Dynamic Structures capitalized on its engineering, designing, fabrication experience in telescopes and complex structures to land several iconic rides for Disney and Universal starting in 2000
- Incorporated DA to design and build some of the most iconic rides for Disney and Universal, taking over responsibility for the ride business from Dynamic Structures
- Completed the design for the proprietary Dynamic Flying Theater and sold the first 2 installations in China
Adjusted strategy to focus on performing record levels of custom ride design & manufacturing contracts for Universal and Disney from 2012 to today.
2012- Dynamic Structures received a C$13M design contract for the 50 ton enclosure of the $2 billion Thirty Meter Telescope project
- Awarded 10 contracts to supply proprietary media-based attractions in South East Asia, and UAE
- The Dynamic Motion Theater was proclaimed the ‘2016 Best New Attraction’ by IAAPA2
- Dynamic Attractions opened its Attraction Development Center in Orlando, Florida
- Public spin out3 its Tornado Hydrovac truck business unit
- Launched Dynamic Co-ventures, an initiative intended to create a recurring revenue and profit stream
- Major reorganization of the ride manufacturing business introducing lean manufacturing processes and field installation capabilities.
Dynamic Co-ventures announced the first Co-venture partnership at The Island Theme Park in Tennessee
2018-
- Dynamic Attractions Company Rebrand and Logo change
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- Decision to divest Non-Core Assets of $7 million (stake in Hydrovacs, and steel fabrication fixed assets)
- Opened the newest robotic dark ride in Warner Brothers theme park in Abu Dhabi to critical acclaim
- Refocused Dynamic Structures’ strategy as a new R&D Division and secured new financing
Renamed parent company to Dynamic Technologies Group Inc
- Successfully turned over first Special Effects Coaster in Abu Dhabi
Privatized, delisted and restructured into Dynamic Entertainment Technologies, Inc.
2023